Game of Cults: Discover What Cults, Con Men, and Gamification Teach Us About Success in Publishing

All the “Game of Cults” articles in one place!

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“Game of Cults” was first published in 2022 and is the second of several serialized business content series for authors and publishers.

This season comprises 45 articles, which were released once weekly and are listed below in chronological order.

Mastering the Emotional Core of Successful Marketing

 

Discover How Market Behavior Can Help You Gain Loyal Readers

 

Build a Trustworthy Brand to Capture Your Reader’s Attention

 

How Social Media Platforms Exploit Your Marketing Efforts

 

When Logical Decision-Making Leads to the Wrong Solution

 

Leveraging Emotional Marketing for Sustainable Growth

 

What Game Are We Playing? Restructuring Your Business Strategy

 

Creating a Pure Signal to Attract the Right Readers

 

What this Notorious Scam Reveals About Human Psychology

 

Use This Emotion Wheel to Craft a Better Reader Experience

 

The Critical Role of Feelings in Elevating Your Author Business

 

The Powerful Nexus of Perception, Expectation, and Identity Formation

 

Why Time and Patience are Essential to Your Career

 

Using Language to Enrich Your Stories and Unlock Your Reader’s Emotions

 

Determine Your Desired Action to Formulate an Effective Marketing Plan

 

Betting on Fail-Proof Wins

 

How to Build an Email System That Triggers Desired Reader Behavior

 

Final Thoughts on ‘Part 1: The Individual’ and an Exciting Introduction to ‘Part 2: The Group’

 

What This Pervasive Cult Teaches Us About the Dynamic of the Group

 

Building a Reader Community With a Reliable Author Brand

 

How to Master Group Psychology and Harness the Irrationality of the Crowd

 

Revolutionize Your Author Business with this 1 Simple Strategy

 

Why the Fictional Nature of Reality Is an Excellent Marketing Tool

 

What Public Opinion and Mass Media Control Teaches Us About Effective Marketing

 

The Eye-Opening Psychology of Propaganda and Mass Communication

 

How a Simple Poll Can Enhance Reader Sentiment and Book Sales

 

How Reflexive Control and Disinformation Undermine Mainstream Media

 

Using Rituals, Sacred Words, and Linguistic Spellcasting to Captivate Readers

 

Important Points from ‘Part 2: The Group’ and an Introduction to ‘Part 3: Gamification’

 

Engaging Readers in the Discovery Phase to Convert Them into Buyers

 

The Customer Onboarding Experience and Rewarding Super Fans

 

Use Scaffolding to Provide Readers with a Supportive Customer Journey

 

QAnon as a Cautionary Tale of Gamification’s Harmful Potential

 

Designing an Endgame Strategy That Satisfies Your Readers

 

The Role of People and Perception in Your Career Growth

 

Building a Robust Learning System to Supercharge Your Business

 

Crossing the Chasm With 1000 True Fans

 

Epic Meaning and the Glowing Choice

 

How Your Game Cultivates Your Most Valuable Asset

 

A Step-By-Step Guide to Designing Alluring Game Paths

 

Create a Game Path that Boosts Reader Engagement

 

The Artificial Culture Markets and the Big Con

 

Controlling a Pseudo-Environment with Positive Feedback Loops and Ease of Choice

 

Marketing Like a Businessperson Versus Advertising Like an Author

 

Final Thoughts on Season 2 and a Sneak Peek Into Season 3